Virtual and Hybrid
TV Sports Studios Concept
Developed as a concept for Premier League Productions, a pair of sports studios team a green screen virtual set with a predominantly physical ‘hybrid’ space that features augmented reality overlays.
The set design creates the ambience of a headquarters ‘clubhouse’ for the British sports brand with a global audience of billions. As a result it’s colourful, welcoming and fun, to suit the broadest of demographics. With a need to produce over twenty different shows per week from the pair of compact studios, flexibility and speed of turnaround are paramount.
The design was conceived and produced by Oliver Salway in collaboration with LevelUK and set-builder ScottFleary.